My public library’s Twitter account has over 1800 followers. 1800! This fall, a handful of us sat down to brainstorm how to get the most out of our amazing following.
In the end, we came up with three big goals. First was to pare down the number of Tweeters we were following back, in order to focus on core users and really zero in on newsworthy happenings in our community. Second, we came up with some key themes or “series” of tweets that we thought would appeal to our network, such as a “new to the collection” series and a “#todayinhistory” series. And third, we set out to curate public Twitter lists that anyone in our community could subscribe to.
Ever since we began curating these lists, I get more and more excited about their potential every day. I love that they’re so community oriented, which I believe really builds goodwill and adds an invaluable service that not many other local organizations are situated to offer. We’re aggregating lists of individuals who have put themselves and their work out there via Twitter, thus leveraging our position in the community to help them be discovered by others who might have an interest in their work. Some of our local lists include Lawrence Arts, Lawrence Techies, Lawrence Businesses, Lawrence Events, Lawrence Athletics, and Lawrence Bloggers.
My favorite of all these lists is Lawrence Bloggers! Where else can you go to find a list of local bloggers?? To curate this list, we combed through all of our local followers and identified those who listed a URL in their bio (seriously, we went through 1800). Continue reading →
Rachel Smalter Hall 